In Pakistan’s television landscape, few sitcoms have achieved the cult status of Bulbulay. It’s a show that has gifted us with endless laughter, unforgettable one-liners, and above all, the endlessly stylish and oh-so-quirky Khoobsurat, played to perfection by Ayesha Omar.
But Khoobsurat isn’t just a comic character, she’s a full-blown fashion phenomenon.Ayesha Omar’s portrayal of the flamboyant, bubbly, and slightly over-the-top Khoobsurat has redefined the idea of sitcom styling. Where most comedic roles lean into simplicity, Khoobsurat dazzles in bold prints, popping colors, and accessories that are anything but subtle. Her wardrobe is a delightful riot of contrasts – mismatched patterns, oversized jewelry, colorful bangles, eccentric hairpins, and sunglasses that would make any fashionista jealous. Give a look at behind-the-shoot video from Bulbulay and notice how beautiful Khoobsoorat aka Ayesha Omar looks in her outfit!
In the world of Bulbulay, fashion is a language and Khoobsurat speaks it fluently. Ayesha Omar effortlessly brings a high-fashion edge to everyday desi glam. One moment she’s rocking a neon kurti with printed tights, the next she’s in a glittery gharara with sneakers, and somehow, it all works. Her style is chaotic, yes, but never without purpose. It reflects her fun-loving, carefree personality and adds a whole new dimension to her character.
It’s not just the clothes, it’s the attitude. Ayesha Omar struts, spins, and twirls in every outfit like she’s walking the ramp at PFDC. From her signature kurtis and baalis to her unapologetic love for blinding color palettes, every look says one thing: Khoobsurat is here, and she’s going to slay on her own terms.
What’s remarkable is how Ayesha Omar makes this wild fashion look not just acceptable, but aspirational. Young girls across the country have mimicked her bold color choices, her experimental pairings, and even her eye-catching headbands. Her style in Bulbulay has gone beyond the screen and become a pop culture touchstone, turning the character into a fashion icon in her own right.
And while many associate sitcom wardrobes with simplicity or repetition, Khoobsurat’s lookbook is an evolving parade of fearless fashion. Whether it’s a casual day at home in playful loungewear or a wedding scene where she turns up in full desi glam, Ayesha Omar’s commitment to styling Khoobsurat with flair never falters.
There’s a reason fans still gush over her looks more than a decade after the show first aired because Khoobsurat gave us something rare: fashion that was fun, fearless, and full of heart. With every polka-dot kurti and glittery jora, Ayesha Omar proved that even in the world of comedy, a girl can be funny and fashionable at the same time.
So here’s to Khoobsurat – a character who didn’t just win our hearts with her humor, but with her head-to-toe fabulousness. And to Ayesha Omar, for turning every scene into a mini fashion show and setting a new standard for what sitcom style can be.